Official Publication of the Marketing Institute of Singapore

TSM July 2018 ThumbnailYour Gateway to Staying Connected with What Truly Matters in the Marketing Fraternity
Featuring innovative strategies, ideas and concepts in the marketing field, The Singapore Marketer is a quarterly online publication that publishes contributions from marketing professionals and industry experts, providing coverage on industry events/activities, and keeping marketers abreast with the current going-ons in the market. Also featured are interviews with well-known business personalities to provide readers with valuable insights to their experience in business management and strategies.

Circulation: Available digitally on two largest digital magazine newsstands www.magzter.com and www.issuu.com 

Publication Date: First month of every quarter (Jan, Apr, Jul, Oct)
If you are keen to submit an article, complete the synopsis form and write to singaporemarketer@mis.org.sg

 

Past Issues


 

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Apr-Jun 2018 issue

The 4Cs of Innovation - Keeping up with rapid evolution in Digital Marketing

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Jan-Mar 2018 issue

Selling Consumers the Perfect Experience 

 

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Oct-Dec 2017 issue

Brand Storytelling in a Nutshell

 

 

 

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July-Sept 2017 issue

Using Neuromarketing to Influence Customers

 

 

 

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MIS CONNECT Free!

Official e-Newsletter by the Marketing Institute of Singapore

 

MIS Connect Feb 2016An interactive e-newsletter targeted at connecting sales and marketing professionals in Singapore and around the region, the monthly MIS Connect delivers the latest tips, trends and happenings in the marketing arena. Besides presenting a round-up of upcoming events organised & supported by MIS, it is also supplemented with useful insightful tips.

Circulation: Sent to over 60,000 consisting of MIS members, students, subscribers, professionals, managers, executives and businessmen (PMEBs) including Sales, Marketing and HR professionals from a diverse range of industries.

Publication Date: Third week of every month


Click here to subscribe for free!

 

8 Top Trends of Marketing in Asia for 2018 

Asia is one of the fastest moving regions in the world when it comes to adopting the latest Marketing practices and innovations. Countries like China, South Korea and Japan already lead the way forward in the areas of E-commerce and producing pioneering young entreprenuers for whom the sky is the limit. They set the standards for what a society that thrives on Digital Transformation should be like.

In 2018, there are several trends that Marketers will do well to factor in when planning and executing their campaigns. Doing so could make the difference between success and failure in today's unforgivale economic climate.

Click here to find out more!


Past Issues