Service Innovation: The Next Frontier

Date | 22 May 2014 - 23 May 2014 |
Time | 8:00am - 5:00pm |
Venue | |
Speaker | various speakers |
Fees |
Explore strategies to leverage on analytical tools, understand and apply voice of customers and deliver world-class customer experiences through service innovation across multiple channels to maximise your profitability, delight your customers and defeat your competitors.
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Plus!
MIS Members attending this event will receive a 10% saving.
Contact Sharon atSharonC@marcusevanskl.com or call +603 2723 6757 to find out more.
Key Topics:
- Building organisational capabilities to drive successful service innovation
- Engaging with customers in new and innovative ways: The Village at NAB – a new place to connect, learn and work
- Mini workshop: Voice of Customers
- Mini workshop: Customer Analytics for Improved Customer Experience
- Half-day workshop: Customer Experience Design – from Services to Signature Experience
Speakers include:
- Elaine Rodrigo
Global Director, Consumer Insights & Strategy
Mondelez International, Singapore - Jerry Lu
Director, Customer Care for ASEAN Pacific & Growth Markets
Philips Lighting, Singapore - Raju Nair
Executive Director & Head Customer Journey Design
DBS Bank Ltd, Singapore - Carol Hargreaves, PhD, MBA, MSc
Chief, Business Analytics Practice and Consultant
National University of Singapore (NUS) - Morris Pentel
Chairman
Customer Experience Foundation, UK
Visit the event website for full details!
Marketing Institute of Singapore
51 Anson Road
#03-53
Singapore 079904
Tel: (65) 6327 7580
Email: events@mis.org.sg