Business Management

Why You Should Attend This Course:

Ensure you thrive in today’s VUCA and tech-driven markets with innovation.

By thinking, acting differently, you will be able to reimagine the solutions of tomorrow and solve major challenges.

Gain insight into how companies like Google, Amazon, Tik Tok, Netflix, innovate to build excitement and interest. How do brands innovate but remain true to the brand.

Are all innovations the same? Tech companies (Apple / Adobe), F&B (Starbucks), innovative brands (NIKE), how do they innovate and what lessons can you learn.

What happens when innovation goes wrong?

Using in-depth case studies of organisations that have innovated successfully and avoid the pitfalls of those who did not.

Learning Outcomes:

Able to identify:

• Innovation opportunities in the company
• How to build your company more around innovation?
• How to create and encourage a culture of innovation.
• Ways to incentivize innovation.
• The role of leadership in innovation.
• Types of innovation suited for your organisation.
• Components of innovation.
• Lessons from innovative brands.

Course Outline:

• Organizing for innovation.
• Types of innovation and its suitability to your business model.
• Components of innovation business needs.
• Lessons from innovative brands: Grab, Apple, Starbucks, NIKE and more depends on time.

Who Will Benefit?

Any executive or manager who wants to drive innovation and deliver growth

Trainer's Profile:

                                    Click for LinkedIn

Motivational speaker, Anne’s two and half decade experience spans across Business Development, Marketing, Mass Communications, in industries like Retail, E-Commerce, Hospitality.

A seasoned entrepreneur and marketing professional, she brings industry experience, trending ideas into revamping businesses:

• She married technology with marketing to roll out SP VendTech 2018. Featuring technologies using Artificial Intelligence, Internet of Things through automated retail kiosks, palm recognition and robots. Employed new technology to enable new delivery channels to existing businesses.

• She co-wrote the brand DNA and was part of the pre-opening team for M Social, an Millennium Hotels and Resorts establishment, part of the larger City Developments Limited group.

During her leadership, the hotel won several firsts, including:

Introducing the first front of house robot, AURA in 2016 (first out of USA)

South East Asian Property Awards, Singapore & SEA Category, Winner Best Hotel

Development 2016, Best Hotel Architectural Design 2016, Best Hotel Interior

Design 2016, Best Green Development 2016

• Anne’s early career was in brand building where she was instrumental in building Darphin, Smashbox Cosmetics in Singapore and Malaysia and was responsible for the transition to Estee Lauder Companies Inc.

With over 28 years as a practitioner with the last 3 in consultancy, Anne is keen to share and help businesses make sense of what innovation and digital transformation can do for you and your businesses