Business Management

Description:

As of 2019, roughly 4.6 million Singaporeans are on one or more social networks, such as Facebook, Twitter and Linkedln. At first, social media networks were used for private purposes. However, businesses today are using social media to promote and advertise their products and services. Employees are also encouraged to manage such social media. These create challenges within the workplace. This Course addresses the legal challenges created by social media in the workplace, and suggests remedies to mitigate the impact of these challenges.

Why You Should Attend This Course:

This Course will examine the key legal issues arising out of the use of social media in the workplace, which include

  • Intellectual Property ("IP") infringement;
  • Personal Data concerns;
  • Defamation;
  • Breaches of confidentiality; as well as
  • Cyberbullying and harassment.

Focusing on these legal issues, this Course will address the means by which employers can control and monitor the use of social media by employees within and outside the workplace through existing workplace surveillance legislation and workplace policies.

Learning Outcome: 

  • Knowledge of managing IP on social media
  • A working understanding of how to properly collect, use and disclose personal data
  • Able to determine when defamation has taken place online and the remedies for the same
  • How to prevent breaches of confidentiality and trade secrets
  • Steps to take when allegations of cyberbullying and harassment arise in the workplace
  • Drafting and implementing a social media policy

Course Outline

  • The definition of social media
  • Basics of intellectual property infringement including who owns a company's social media page?
  • Basics of the PDPA including whether it is proper to post pictures of an employee on social media?
  • Basics of the laws of defamation and what can be properly said on social media Basics of the laws of confidentiality; and
  • Basics of cyberbullying and harassment

Who Will Benefit?

  • Individuals who wish to better understand how existing laws are employed in the realm of social media
  • Employees who wish to understand how to protect their confidentiality; personal data and privacy in the workplace
  • Employers who wish to prevent the legal complications arising from the use of social media in the workplace 

Trainer’s Profile:

Samuel's legal expertise is in the field of intellectual property law; media law; and general commercial and corporate law, and he has extensive experience in dealing with a wide range of transactions, with a special focus on the application of these laws to the entertainment, arts and media industries.

The Asia-Pacific Legal 500 has ranked Samuel as a "significant individual" in the fields of Intellectual Property law and Media law. Asian Legal Business has described him as a "mover and shaker'; and he has also been dubbed the "celebrity lawyer" of Singapore. He has also been named one of the Top 100 lawyers in Singapore.

Samuel is an acclaimed speaker on topics relating to all aspects of law and entrepreneurship and has been invited to speak at many events throughout the world, including the first Tedx event ever held in Singapore; and XMediaLabs events across Australia, where he was invited to lecture upon the stage of the Sydney Opera House and the State Theatre Centre of Western Australia.

In 2010, Samuel received the Spirit of Enterprise Award which is given out annually to a select few to recognise the entrepreneurial spirit in Singapore.

 

Course Fee
S$565.00

* The class offers in-class or virtual learning

  • Time: 9am - 5pm
  • MIS Member enjoy 10% Discount
  • Register for 8 or more participants to enjoy 10% Group Discount