Business Management

Introduction

The new mantra of today’s successful organization is to “innovate or die an untimely death.” Flipping through the newspapers, it is obvious that being a large and well-established firm does not ensure survivability. The key to longevity is being able to constantly and consistently innovate around the disruptions that occurs both tangibly and intangibly. Competition is abundant and to survive you need to learn come up with new and innovative ideas to avoid becoming redundant.

This workshop is designed to help you acquire the knowledge, skills and attitude for greater innovation, and to follow a systematic approach to make the right decision relating to the possible solutions.

Filled with experiential activities, role-plays and case studies, you will be immersed in a conducive environment to disrupt and create, debate and improve. By attending this workshop, participants will be equipped with a toolbox packed with problem solving tools, and start helping your organisation to continually innovate in every aspect.

 

Learning Objectives

 

At the end of the workshop, participants will be able to:

● The significance of innovation: why it’s the core of business
● Understanding our brain and creativity: nature or nurture?
● The 6 main roadblocks of creativity
● Improving creativity through Tina Seelig’s Innovation Engine
● 3 powerful tools for problem analysis
● 3 effective tools for results definition
● 3 innovation techniques for creative problem solving
● Systematic approach to decision making and selecting the best solution to implement

  

Course Content


Module 1: Helping the participants to tune in mentally


Module 2: Why is learning to innovate critical for business?

Case studies of successful companies
● Video case studies
● Group discussion
● Trainer debrief


Module 3: Understanding our brain and creativity: nature or nurture?

Creativity is not something intangible, it’s tangible and can be improved with practice, much like language, sports and music ● Trainer sharing
● Physical exercises


Module 4: Roadblocks of creativity Understanding the 6 main roadblocks of creativity as a starting point

● Group discussions and presentations
● Trainer sharing


Module 5: Tina Seelig’s Innovation Engine Learning about the Innovation Engine and how to apply it to overcome the roadblocks


● Video demonstration
● Group discussion
● Trainer sharing


Module 6: Problem analysis 3 tools to analyse problems correctly ● Inter-group creative competition


● Trainer-facilitated group debrief
● Lecture on the 3 tools
● Practising to use the 3 tools

Module 7: Innovation techniques 3 innovation techniques for creative problem solving ● Experiential learning


● Trainer-facilitated group debrief
● Lecture on the 3 techniques
● Practising to use the 3 tools


Module 8: Making the right decision to select the best solution to implement

 

Understanding and applying a systematic approach to selecting the best solution among all options generated

● Personal hands-on exercise
● Group presentation
● Trainer-facilitated debrief

 

Module 9: Closing Answering final questions ● Participant sharing: greatest takeaway


● Crafting an action plan
● Certificates and group photo

 

Methodology:

This is a highly interactive and result-oriented workshop with hands on activities to stimulate the thinking process of the participants and hone their creative problem skills. There will be short and energetic group discussions, video demonstration and lots of practical hints and tips provided by the trainer.

 

Course Fee
S$850.00
  • Time: 9am - 5pm
  • MIS Members enjoy 10% membership discount
  • Register for 8 or more participants to enjoy 10% group discount
  • Course fee excludes 9% GST (Goods and Services Tax) rate
  • Venue: Marketing Institute of Singapore, 229 Mountbatten Road, Mountbatten Square, #03-01/02, Singapore 398007
  • Contact us for in-house training option